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Letterhead Paper
Using Letterheads to Create a Good Impression
Copyright (c) 2008 Bryant Anderson
Image is everything in winning a client or in dealing with other professionals. You must make a very good first impression. Image doesn't only include things like the way you look, dress, act, what you wear, or what company you run to make people take you seriously. Your professionalism must also show in the most conspicuous part of your written communication with others. Your image must also include a well-crafted letterhead.
A letterhead is the first thing your clients or other professionals see when they open a mail from you. It not only provides your company address, it also affects how your potential clients see you. The letterhead bears your company name and logo. Writer Charmaine Joy Caro says that a letterhead introduces your company to your prospects, stating who you are and what products and services you have.
You should design your letterhead with the right image for your company. A letterhead is well-designed when it effectively gives you a good image to your prospective customers.
Keep these in mind in making your letterhead:
- Plan carefully the design of the letterhead you are going to use before printing it. Take note all the information to be used in your letterhead, like the company name, company address, person to be contacted, phone and fax number, E-mail address, and Web site (if there is any).
- Choose a logo. The logo represents your company. Clients can easily recognize your company through your logo. Compress your company's big logo to a size that is fit to your letterhead. Dean Mapa relates that graphic is preferably not larger than 5x2 inches.
- Your letterhead may be printed in one color, two color or full color, on a nice, high quality paper stock. Choose the right kind of paper. You can use textured paper other than the usual bond paper.
There are letterheads written in this way: the logo and the company name are put together on the upper portion of the paper, while the the address and other details are near the bottom page.
- Carla San Gaspar relates that the standard size for a letterhead is the 8.5 x 11 for it is conveniently sent through the mail or through fax.
- Use an excellent quality printing method in fabricating your letterhead. Choose the printing company that provides you with the best services you need. Gaspar notes that four-color printing gives a business letter more character and that it makes logos more identifiable. Another writer, Charmaine Joy Caro relates that the more colors used in the letterhead, the more expensive it becomes.
- Match your letterhead with the envelopes. The paper of the letterhead must match that with the paper used on your envelopes to create a good corporate impression for your business package. Every large and established firm has custom printed letterhead.
About the Author
Letterhead: My Print Shop Online provides full-printing services to clients across the United States and Canada. The company offers the best deals in print jobs including full color printing, commercial printing, and digital printing services for: brochures, letterheads, envelopes, postcards, newsletters, catalogs, and booklets.
How do I create a letterhead that goes on my emails sent with outlook? Or is there a way to use a letterhead?
I have a standard paper letterhead but would like to be able to have a letterhead go out when I send documents or emails directly from outlook.
MS-Outlook offers two ways of creating message templates: using the Stationery feature or using Signatures. However, by using Stationery templates you can not insert a picture as an image within the template (not as a background picture), so you can only create templates with background images. As a result you can't have a simple letterhead image and a default greetings text inserted into every outgoing email.
TIP: you can use the Signature features to create email message templates or letterheads, although the Signature function was not necessarily designed for letterheads.
dots How do I create my Outlook letterhead template?
The following steps explain how to create Microsoft Outlook letterhead templates, using MS-Outlook 2003.
# Open MS-Outlook, open the menu "Tools->Options".
Outlook Stationery
# Select the "Mail Format" tab, then at the bottom of the window, click on "Signatures...".
Outlook Signatures
# Enter a name for your new template, then choose to start from a blank signature and click on "Next".
Signature Template
# If you wish to add a letterhead to your message template, then right click within the Signature text edit area, then select "Insert Image...".
Outlook letterhead image
# Browse to select the desired letterhead image, add an alternate text to it, modify the layout so the alignment is set to "top", then click on "Ok". You can use any image editor to create a simple, nice looking letterhead image.
Picture Properties
# If you wish to add a default text to each outgoing email, like a text signature or a default greeting message, then add the text below the letterhead image, on the signature text edit area. You can also add a link to your site, by selecting the text above which the link will apply, then right click and choose "Edit Hyperlink".
Outlook Link
# When you are done, click on "Finish".
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