 |
 Classic 1 Year Calendar Pages Refill Monthly Weekly Franklin Covey Planner $13.99 Time Remaining: 5d 19h 15m Buy It Now for only: $13.99 |
 Franklin Covey Day Planner full grain nappa leather $0.99 Time Remaining: 7h 22m |
 FRANKLIN COVEY PLANNER BINDER COMPACT 125 RINGS BLACK NAPPA LEATHER GREAT SIZE $29.99 Time Remaining: 1d 10h 42m Buy It Now for only: $38.99 |
 Pocket 1 Rings 850 Black Genuine LEATHER Franklin Covey Planner Binder $8.49 Time Remaining: 21d 19h 3m Buy It Now for only: $8.49 |
 FAB FRANKLIN QUEST COVEY USA TAN ANILINE LEATHER TAPESTRY COMPACT SNAP PLANNER $14.99 Time Remaining: 5d 14h 48m |
 Black Leather Franklin Covey Quest Classic Size Zip Organizer Planner $19.95 Time Remaining: 6d 9h 1m Buy It Now for only: $19.95 |
 NEW FRANKLIN COVEY LEATHER CLASSIC SIZE DAY PLANNER $6.99 Time Remaining: 5d 17h 32m |
 Classic 15 Rings Burgundy NAPPA Leather Franklin Covey Planner Binder USA $19.99 Time Remaining: 26d 10h 55m Buy It Now for only: $19.99 |
 Franklin Quest Covey leather planner top grain leather binder organizer $50.00 Time Remaining: 18h 57m |
 Classic Size Black LEATHER Special Ed Franklin Covey Planner Spiral Cover $9.99 Time Remaining: 27d 20h 18m Buy It Now for only: $9.99 |
 Franklin Covey Wire Bound Day Planner Red $9.95 Time Remaining: 3d 14h 23m Buy It Now for only: $15.95 |
 Franklin covey planner 7 ring black leather $14.99 Time Remaining: 15h 54m |
 Compact 1 Rings Mauve Brown Durable Franklin Covey OPEN Planner Binder $20.99 Time Remaining: 27d 20h 24m Buy It Now for only: $20.99 |
 Franklin Covey 7 Habits of Highly Effective People Planner $9.99 Time Remaining: 1d 16h 54m |
 Classic 15 Rings NEW Blue S Leather Open Franklin Covey Planner Binder USA $16.99 Time Remaining: 26d 21h 41m Buy It Now for only: $16.99 |
 Franklin Covey Brown Leather Sail Thread Planner EUC $12.99 Time Remaining: 3d 17h 37m Buy It Now for only: $16.99 |
 Franklin Covey Brown Leather Woven Sail Thread Planner $24.00 Time Remaining: 29d 10h 50m Buy It Now for only: $24.00 |
 Franklin Covey Brown Planner Personal Address Book with extras 365 Organizer $15.99 Time Remaining: 1d 17h 25m Buy It Now for only: $19.99 |
 Compact 125 Rings PINK Sim Leather Franklin Covey OPEN Planner Binder $22.99 Time Remaining: 26d 10h 51m Buy It Now for only: $22.99 |
 Franklin Covey Franklin Quest Dk Blue Compact Planner Unique Made in USA $16.00 Time Remaining: 2d 7h 53m Buy It Now for only: $18.00 |
 Pocket 1 Rings Black DURABLE S Leather Franklin Covey Planner Binder $12.99 Time Remaining: 7d 19h 12m Buy It Now for only: $12.99 |
 Franklin Covey Compact Planner $15.00 Time Remaining: 5d 9h 36m Buy It Now for only: $25.00 |
 Franklin Covey Sport Planner Black $20.00 Time Remaining: 2d 7h 53m |
 Classic 15 Rings Black S Leather Franklin Covey OPEN Planner Binder $22.99 Time Remaining: 27d 13h 6m Buy It Now for only: $22.99 |
 FRANKLIN COVEY HER POV PLANNER GENUINE LEATHER POMEGRANATE $14.99 Time Remaining: 4d 15h 37m |
 FRANKLIN COVEY aniline black leather organizer planner strap briefcase XCLNT $34.99 Time Remaining: 28d 11h 41m Buy It Now for only: $34.99 |
 Franklin Covey Leather Planner for Classic Sized Wirebound Pages + Extras $8.77 Time Remaining: 4d 4h 19m |
 Compact 1 Rings PINK Tan Durable Franklin Covey OPEN Planner Binder $20.99 Time Remaining: 27d 20h 21m Buy It Now for only: $20.99 |
 Franklin Covey Classic Burgandy Planner New $14.99 Time Remaining: 1d 12h |
 FRANKLIN COVEY DAY PLANNERBLACKWIRE BOUND STARTER SET $14.99 Time Remaining: 9d 15h 6m Buy It Now for only: $14.99 |
 Franklin Covey Breckenridge Day Planner Great condition $69.99 Time Remaining: 7h 15m Buy It Now for only: $89.99 |
 FRANKLIN COVEY DAY PLANNERBLACKWIRE BOUND STARTER SET $9.99 Time Remaining: 3d 16h 52m |
 Red Classic Franklin Covey Binder Organizer Planner $24.97 Time Remaining: 20d 19h 25m Buy It Now for only: $24.97 |
 FRANKLIN COVEY PLANNER Burgundy Leather 75 Rings with New Address Pages $19.95 Time Remaining: 3d 18h 15m Buy It Now for only: $39.95 |
 Compact 1 REMOVABLE Rings Black S Leather Franklin Covey Planner Binder $18.99 Time Remaining: 12d 9h 11m Buy It Now for only: $18.99 |
 Franklin Covey Classic Zipper Zip Around 7 Ring 15 Binder Day Planner Organizer $19.99 Time Remaining: 3d 13h 10m |
 Compact 1 Rings Pink S Leather Franklin Covey Planner Binder $16.99 Time Remaining: 27d 13h 19m Buy It Now for only: $16.99 |
 Franklin Covey Quest Classic Size Day Planner Pages Inserts HUGE LOT $14.99 Time Remaining: 4d 3h 1m Buy It Now for only: $24.99 |
 Compact 125 Rings Purple Durable Franklin Covey Planner Binder $19.99 Time Remaining: 27d 13h 10m Buy It Now for only: $19.99 |
 FRANKLIN QUEST COVEY USA BLACK LEATHER CLASSIC PLANNER WITH HANDLES AND STRAP $29.99 Time Remaining: 3d 20h 37m |
 Pocket 1 Rings DISTRESSED BROWN Leather Franklin Covey Planner Binder USA $24.99 Time Remaining: 8d 18h 17m Buy It Now for only: $24.99 |
 Compact FULL GRAIN NAPPA LEATHER Franklin Covey Planner ZIPPER Folio PDA $4.99 Time Remaining: 4d 6h 30m |
 FRANKLIN COVEY Classic Planner 3 Hole Punch $4.99 Time Remaining: 3d 18h 36m |
 Classic Size Franklin Covey Planner 7 Hole Punch Nice For Binder Organizer $16.99 Time Remaining: 26d 7h 57m Buy It Now for only: $16.99 |
 FRANKLIN COVEY PLANNER ORGANIZER BRIEFCASE STYLE 762420 BLACKPRICED TO SELL $14.99 Time Remaining: 3d 16h 55m |
 FRANKLIN COVEY CROC PLANNER 125 RINGS VERY NICE THANKS $65.00 Time Remaining: 26d 16h 33m Buy It Now for only: $65.00 |
 Franklin Covey Planner W Calc Binder Storage PensTablet W Handles Black $19.99 Time Remaining: 6d 9h 43m |
 Compact Size Franklin Covey Planner Hole Punch for Binders Nice $16.99 Time Remaining: 26d 7h 56m Buy It Now for only: $16.99 |
 NISP 2012 Franklin Covey planner refill Simplicity 35487 2page perday FREE SH $19.99 Time Remaining: 14h 27m |
 Classic 15 Rings Burgundy TEXTURED Leather Franklin Covey Planner Binder USA $32.99 Time Remaining: 21d 19h 9m Buy It Now for only: $32.99 |
 Gently used Napa Leather Franklin Covey planner $20.00 Time Remaining: 4d 20h 21m Buy It Now for only: $40.00 |
 Franklin Covey Planner Storage Case with Sleeve Classic Style 5 x 7 $9.99 Time Remaining: 3d 13h 10m |
 Classic Size Black Leather Franklin Covey Planner Binder Holder W Handles $33.99 Time Remaining: 21d 19h 11m Buy It Now for only: $33.99 |
 FRANKLIN COVEY Black Genuine Leather Organizer Planner 6 rings Zip Closure $7.99 Time Remaining: 3d 16h 44m Buy It Now for only: $15.00 |
 FRANKLIN COVEY FDP 36887 MERIDIAN WIREBOUND LEATHER WEEKLY PLANNER 85X 55 $29.99 Time Remaining: 26d 19h 17m Buy It Now for only: $29.99 |
 VINTAGE LEATHER FRANKLIN COVEY MONARCH SIZE DAY PLANNER $7.99 Time Remaining: 5d 17h 30m Buy It Now for only: $12.99 |
 Classic 15 Rings Burgundy NAPPA Leather Franklin Covey Planner Binder USA $20.99 Time Remaining: 11d 14h 31m Buy It Now for only: $20.99 |
 FRANKLIN COVEY DAY PLANNER REDWIRE BOUND STARTER SET $9.99 Time Remaining: 3d 16h 54m |
 Classic Size Brown S LEATHER Stitch Franklin Covey Planner Spiral Cover $21.99 Time Remaining: 12d 10h 6m Buy It Now for only: $21.99 |
 Franklin Covey Planner Leather Binder 1 $4.00 Time Remaining: 5d 3h 27m |
 Classic 15 Rings BLUE Leather Franklin Covey UNSTRUCTURED Planner Binder $49.99 Time Remaining: 26d 10h 33m Buy It Now for only: $49.99 |
 NEW COMPACT SIZE FRANKLIN COVEY DAY PLANNER $3.99 Time Remaining: 5d 17h 37m |
 REDDISH BROWN CLASSIC FRANKLIN COVEY LEATHER DAY PLANNER $3.99 Time Remaining: 5d 17h 35m |
 Pocket 1 Rings Black NAPPA Leather Franklin Covey OPEN Planner Binder USA $10.99 Time Remaining: 21d 19h 26m Buy It Now for only: $10.99 |
 VINTAGE LEATHER FRANKLIN COVEY COMBO CLUTCH POCKET SIZE DAY PLANNER $4.99 Time Remaining: 5d 17h 39m |
 Red Franklin Covey Planner with retractable handles $24.50 Time Remaining: 27d 12h 19m Buy It Now for only: $24.50 |
 Franklin Covey 365 Binder 10 x 7 Organizer Planner Microfiber 7 Ring 125 Wide $19.99 Time Remaining: 3d 13h 10m |
 Classic 15 Rings Brown Tan DURABLE Franklin Covey OPEN Planner Binder $21.99 Time Remaining: 21d 19h 33m Buy It Now for only: $21.99 |
 NEW Franklin Covey Leather Day Planner organizer $30.00 Time Remaining: 3d 19h 39m |
 Pocket 1 Rings Black Leather Tapestry Franklin Covey OPEN Planner Binder $45.99 Time Remaining: 26d 10h 42m Buy It Now for only: $45.99 |
 Black Pocket Size Leather Franklin Covey Open Planner Binder $29.99 Time Remaining: 4d 16h 6m Buy It Now for only: $35.00 |
 CANVAS COMPACT SIZE FRANKLIN COVEY DAY PLANNER WITH ZIPPER CLOSURE $2.99 Time Remaining: 5d 17h 34m |
 Pocket 1 Rings Black DURABLE S Leather Franklin Covey Planner Binder $10.99 Time Remaining: 27d 13h 2m Buy It Now for only: $10.99 |
 NEW CLASSIC SIZE FRANKLIN COVEY NAVY BLUE DAY PLANNER $2.99 Time Remaining: 5d 17h 35m |
 Monarch 1 Rings Burgundy TEXTURED Leather Franklin Covey OPEN Planner Binder $42.99 Time Remaining: 26d 10h 47m Buy It Now for only: $42.99 |
 FRANKLIN COVEY 365 Black Synthetic Organizer Planner $2.99 Time Remaining: 6d 17h 36m Buy It Now for only: $5.99 |
 Compact 15 Rings Black TEXTURED Leather Franklin Covey Planner Binder $42.99 Time Remaining: 15d 20h 32m Buy It Now for only: $42.99 |
 NEW BLACK CANVAS FRANKLIN COVEY POCKET SIZE PLANNER WITH PALM POCKET ZIPPER $2.99 Time Remaining: 5d 17h 36m |
 Franklin Covey 15 Rings Burgundy Planner Organizer 8x10 used $13.99 Time Remaining: 3d 13h 32m Buy It Now for only: $13.99 |
 7 Hole PUNCH Franklin Covey day planner metal 7 hole Seven hole $9.75 Time Remaining: 5d 17h 4m Buy It Now for only: $12.00 |
 Classic 15 Rings Brown Leather Black DURABLE Franklin Covey Planner Binder $17.99 Time Remaining: 8d 7h 21m Buy It Now for only: $17.99 |
 VINTAGE LEATHER FRANKLIN COVEY MONARCH SIZE DAY PLANNER WITH SHOULDER STRAP $29.99 Time Remaining: 6d 17h 13m |
 Franklin Covey Day Planner Black Cloth Leather w Extras Excellent Conditio $20.95 Time Remaining: 6d 2h 43m Buy It Now for only: $23.95 |
 Compact 15 Rings UNUSED Burgundy Leather Franklin Covey Planner Binder $29.99 Time Remaining: 15d 20h 27m Buy It Now for only: $29.99 |
 CANVAS COMPACT SIZE FRANKLIN COVEY DAY PLANNER WITH ZIPPER CLOSURE $3.99 Time Remaining: 6d 17h 18m |
 Clearout Franklin Covey ladies Planners organizer New $9.99 Time Remaining: 12d 7h 37m Buy It Now for only: $9.99 |
 NWT Franklin Covey 365 Daily Organizer Planner $9.99 Time Remaining: 4d 13h 10m Buy It Now for only: $24.99 |
 Compact 1 Rings Black Leather UNSTRUCTURED Franklin Covey Planner Binder $39.99 Time Remaining: 15d 19h 49m Buy It Now for only: $39.99 |
 FRANKLIN COVEY PLANNER COVER 2010 WEEKLY MONTHLY PLANNER CLOTH $3.00 Time Remaining: 5h 6m Buy It Now for only: $3.50 |
 Pocket 5 Rings Black DURABLE Franklin Covey Size Planner Binder $14.99 Time Remaining: 22d 8h 27m Buy It Now for only: $14.99 |
 2 Franklin Covey Planner Storage Binders Classic Style Size $4.99 Time Remaining: 6d 11h 25m |
 FRANKLIN COVEY PARTIAL PLANNER STARTER SET $4.99 Time Remaining: 9h |
 Compact 1 Rings Green Tan DURABLE SPORT Franklin Covey Planner Binder $20.99 Time Remaining: 6d 19h 42m Buy It Now for only: $20.99 |
 Franklin Covey Organizer Planner 7 Ring Classic briefcase style Black Leather $0.99 Time Remaining: 6d 21h 5m |
 Monarch Size Black S Leather Franklin Covey Planner Holder Spiral Cover $16.99 Time Remaining: 12d 10h Buy It Now for only: $16.99 |
 Franklin Covey 6 Rings Leather Planner Brand New $9.99 Time Remaining: 2d 19h 30m Buy It Now for only: $13.99 |
 Compact 1 Rings Burgundy Leather Franklin Covey Planner Binder Made in USA $22.99 Time Remaining: 26d 8h 18m Buy It Now for only: $22.99 |
 Franklin Covey 2012 Classic Planner Refill pages New in Shrink Wrap Serenity $7.99 (1 Bid) Time Remaining: 6d 18h 26m |
 Franklin Covey 35422 Planner Refill $32.42 Time Remaining: 29d 9h 14m Buy It Now for only: $32.42 |
 Franklin Covey Burgundy Leather Day Planner Organizer 3 Ring Binder 21222 $9.99 Time Remaining: 1d 13h 44m |
Covey Planner
How to Increase the Effectiveness of Your Fashion Shows
So you own a boutique or are a clothing designer and you are contemplating putting on a fashion show. It is a big step for you and an even bigger investment. You want to make a big splash and draw lots of attention, but have you considered all of the variables involved? Before you hire an event planner and send out invitations take a step back and ask your self a few questions.
The first one being: why am I putting on this show? As odd as it may sound the answer to this question is critical. Stephen Covey calls it beginning with the end in mind. While on the surface a fashion show may appear to be a straightforward proposition. In reality it is no different than any other marketing campaign. It needs to have a well-defined purpose. Without these things how can you really gauge if it was truly a success?
What are some of the possible end results from holding a fashion show? There is increased brand awareness and recognition. You could secure that contract with a major retailer you’ve been courting. Your inbox from your on-line shopping cart is full of orders from around the world. These are but a few generic possibilities, unless you know what this is for your unique situation I wouldn’t recommend moving forward.
I’m sure that you are saying to yourself right now that’s easy. I want people to know who we are; I want people to see our designs and to buy them. If you were a client, I would respond with whom do you want know about you? How do you plan on showing them your designs, and why should they buy from you?
Let’s break each of these questions down; beginning with whom do you want to know you? Here’s a hint the answer isn’t everyone. This is probably one of the most prevalent myths in business. The more narrowly defined your customer persona is the more effective your show and other marketing efforts will be. A show for 18-25 year old debutants will be very different from one for 25-35 year old retail buyers.
Once you have solidified your answer to whom you want to know you we can explore our second question. The answer ties in directly to how your designs should be presented. Technology has afforded us many cost effective alternatives to the traditional runway show. Instead of renting out a facility, hiring an event planner, sending out expensive invitations and all the other facets of a live show consider contacting a local media producer. With the use of green screens and digital editing software you can put your designs in any environment at a nominal investment.
This leaves us with why should they buy from you. What separates you from your competitors? Do you offer a higher quality product, are your materials eco-friendly, are you more cost-competitive? What is the emotional hook to drive your consumers to action? If you don’t know this ask them, your top tier clients are usually your most loyal advocates. Use them as a resource and ask them these questions. The answers may surprise you.
About the Author
About the author: Steven Paul Matsumoto is CEO of Stigmaré Couture Marketing & Product Development in Bellevue, Washington. Stigmaré caters to Luxury manufacturers and retailers as an end-to-end solution provider & consultancy. To learn more about Stigmaré visit http://stigmare.com or follow them at http://twitter.com/Stigmare. You can also follow Mr. Matsumoto at http://twitter.com/StevenMatsumoto.
Where can I find a 3 ring binder 8.5" x 11" to use for a planner?
I like this one from Franklin Covey, but it doesn't come in a good size. http://shopping.franklinplanner.com/shopping/catalog/productbinder.jsp?navAction=push&navCount=1&crc=cat30007&id=prod2030051
I need a binder that isn't a normal plastic one, something nicer, but is still 3 ring and holds standard sized paper.
Any other suggestions will be greatly appreciated.
Thanks!
Staples, Office Depot
Franklin Covey Planners and Personal Organizers